Bath & Body Works has announced a first-of-its-kind "Body Care Day" sale to be held Saturday, December 14, which will include all personal care fragrances and collections .
The one-day sale will be available in stores and online, with many retail locations open for extended hours, according to a Friday release.
"On December 14, for one day only, ALL Body Care lines are $4.95 – that's up to a 70% discount," the release says.
The sale will apply to nearly 600 personal-care products, including three fragrances that will debut or return Saturday: Christmas Cocoa & Mint, Black Amethyst, and Pink Velvet Cupcake.
Among the personal-care products on sale: moisturizers, cleansers, and fragrances. The retailer's Men's Collection is also included in the sale.
"Body Care Day" follows last weekend's "Candle Day sale," held on Dec. 7 — the brand's sixth-annual made-up holiday, which Bath & Body Works' called its "biggest event of the season and the most highly anticipated day of the year for brand loyalists and candle aficionados."
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Bath & Body Works isn't the only retailer trying to attract customers with mid-December deals. Recently numerous retailers, including Best Buy, have begun '12 Days of Deals' promotions ahead of Christmas.
Contributing: Kelly Tyko, USA TODAY
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December 14, 2019 at 07:15AM
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Bath & Body Works announces Saturday 'Body Care Day' sale: $4.95 personal-care products - USA TODAY
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